Abstract
Patients need and/or want access to any number of products, including consumables
and durable goods, and accessories as part of their audiology care. Audiologists have
an opportunity to offer products and accessories for resale from their clinical office.
Several methods for reselling items to established patients including an overview
of an ecommerce approach successfully implemented by several individual audiology
private practices will be reviewed. Upon completion, readers will be familiar with
the general steps for incorporating an e-shop within an existing business Web site.
Additionally, insights as to effective tactics for generating e-shop revenue will
be shared.
Keywords
ecommerce - resale product - resale accessory - consumables - durable goods - e-shop
